We RISE When

We LIFT Others

Our #CURENationalDenimDay donors continue to bring hope to Canadian breast cancer patients and their families.

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Over 30,000 Canadian women were diagnosed with breast cancer last year, 

A NEW ALL-TIME HIGH.


Your donation gives

HOPE to breast cancer patients

Meet Monique, a 43 year old woman from Cornwall, Ontario who was diagnosed with Stage 4 Metastatic Breast Cancer, an incurable and inoperable disease.

She courageously amplifies the voices of over 30,000 women diagnosed with breast cancer last year, AND those facing financial hardship due to their diagnosis.

Our Mission is to ensure that no breast cancer patient faces financial hardship due to a breast cancer diagnosis.

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Your support counts

Emily Currie, NS

At 24, Emily Currie  was diagnosed with breast cancer, which put her women-in-sports project on hold...With the support of donors from #CURENationalDenimDay  and our financial assistance program, Emily found help when she needed it most.

Angie, AB

Meet Angie, a 38-year-old woman from Alberta who was diagnosed with Breast Cancer...<<What I did not know about cancer before my diagnosis is that cancer does not make just one person sick, it can make the entire family sick. The physical and mental weight of cancer is a hard load to carry for everyone in the family...>>


Breast cancer costs the average patient nearly $33,000 in their lifetime.

A breast cancer diagnosis brings a wide range of emotions including shock, fear, and depression. The reality is the financial burden can be just as devastating as the breast cancer diagnosis. We're here to help.

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Your dollar directly supports women in active treatment.

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